Industry trends

Trailblazing Gym Supplements: The Products That Redefined the Industry- Part 1 (Early Days)

The fitness and bodybuilding supplement industry has undergone a remarkable transformation over the years, driven by groundbreaking…

The Concept of “Evidence-Based” Supplements

In today’s health-conscious world, “evidence-based” has become a buzzword, especially in the realm of supplements.

The Rise of Functional Protein Powders

The protein supplement market has experienced a significant transformation in recent years. Protein powders have, for…

Are Preworkout Supplements Worth The Buzz?

The Pre-workout supplements category has gained immense popularity among fitness enthusiasts and athletes,  promising to enhance energy,…

Cheap Protein Powders: What You Need to Know Before Buying

Supplement prices, particularly whey protein, seem to skyrocket by the day for many reasons. As an industry…

How Protein Powders Evolved in the Last Two Decades

As a fervent observer of health trends and formulation dynamics within the supplement industry, I have followed the remarkable…

Jack3D and Muscle Marinade: Icons of the DMAA generation

Welcome to the “Supplement History” series! I’m a big fan of digging into the past of dietary…

Will any Creatine Ever dethrone Creatine Monohydrate?

Creatine is the best studied supplement in the history of dietary supplement research. The form of creatine…

Choosing the Right Vitamin C: Ascorbic Acid VS Buffered Varieties

The health benefits of Vitamin C need no introduction. It has always been the world’s most famous…

Egg Protein: Unfinished Business in the Supplement World

I love industry trends and it is fascinating to observe how certain ingredients rise and fall in…